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Your Little Results Getter!
Nobody can sell like the Thrifty Nickel! Place Your Ad Today! You’ll Be Glad You Did!

LAKE CHARLES COVERAGE AREA

CIRCULATION

30,000 FREE Distribution each Thursday in Racks

HOT SPRINGS / LITTLE ROCK COVERAGE AREA

29,000 copies circulated every week / Distributed in 21 counties in over 1,300 locations.

Alpine, Amity, Antoine, Arkadelphia, Benton, Bismarck, Bonnerdale, Caddo Valley, Crystal Springs, Curtis, Delight, Fountain Lake, Glenwood, Gurdon, Hempwallace, Hot Springs, Hot Springs Village, Hurricane Grove, Jessieville, Joplin, Kirby, Malvern, Mansfield, Mena, Mountain Pine, Mt.Ida, Murfreesboro, Nashville, Norman, Pearcy, Point Cedar, Poyen, Prattsville, Prescott, Royal, Salem, Silver, Sheridan, Story, Waldron, Y City, Albiou, Alexander, Bald Knob, Bauxite, Beebe, Bee Branch, Bryant, Butlerville, Cabot, Carlisle, Choctaw, Clinton, Conway, Damascus, East End, El Paso, Furlow, Galloway, Gravel Ridge, Greenbrier, Guy, Hazen, Heber Springs, Jacksonville, Judsonia, Kinset, Landmark, Little Rock, Lonoke, Mabelvale, Maumelle, Mayflower, Morgan, North Little Rock, Pangburn, Quitman, Roland, Searcy, Sherwood, Spring Hill, Vilonia, Ward.

AVAILABLE IN 21 COUNTIES:

Clark, Garland, Grant, Hempstead, Hot Springs, Howard, Logan, Montgomery, Nevada, Pike, Polk, Scott, Yell, Cleburne, Faulkner, Lonoke, Saline, Prairie, Pulaski, Van Buren, White.

WINSTON – SALEM Coverage Area

CIRCULATION

20,000 FREE Distribution each Thursday in Racks

DISTRIBUTION IN SEVEN COUNTIES & 37 PIEDMONT TRIAD TOWNS AND CITIES

Davie, Davidson, Forsyth, Iredell, Rowan, Stokes, and Surry Counties.

SERVING: Advance, Arcadia, Belews Creek, Cana – VA, China Grove, Churchland, Clemmons, Concord, Farmington, Germanton, Granite Quarry, High Rock, Kannapolis, Kernersville, King, Landis, Lewisville, Lexington, Linwood, Midway, Mocksville, Mooresville, Mt. Airy, Pfafftown, Pilot Mountain, Pinnacle, Reeds, Rockwell, Rural Hall, Salisbury, Statesville, Troutman, Walnut Cove, Welcome, Winston-Salem, Yadkinville

Over 1,001 locations and Still Growing, 90% Major Grocery Stores (Food Lion), 80% Convenience / Gas Stations, and 70% Restaurants

Over 105,000 Readers and Buyers. 2.9 People Read each Issue Cover to Cover.

Readers Pick Up Our Publication to Purchase a Product or Service.

READER PROFILES

READER GENDER

Men: 53%
Women: 47%

EDUCATION

4 yrs. High School: 54%
College: 44%
Trade School: 2%

INCOME LEVELS

10,000-14,999: 17%
15,000-24,999: 20%
25,000-49,999: 41%
50,000 Plus: 21%

RESIDENCE

Own Home: 72%
Rent Home: 28%
Mobile Home: 17%
Apartment: 33%
House: 50%

FREQUENCY OF PICKUP

Weekly: 58%
Bi-Monthly: 15%
Monthly: 27%

HOW LONG IN HOME

5-7 Days: 69%
2-4 Days: 31%

READER AGES

Age Group 17-23: 4%
Age Group 23-35: 25%
Age Group 36-50: 37%
Age Group 51-65: 25%
Age Group 66 Plus: 9%

JOB TITLE OR POSITION

Housewife: 15%
Professional: 42%
Manufacturer: 10%
Retail: 5%
Own Business: 28%

PEOPLE READING EACH ISSUE

One Person: 27%
Two People: 49%
Three People: 22%
Four People: 2%

VEHICLES OWNED

One Auto: 21%
Two Autos: 37%
Three Autos: 20%
Four Plus Autos: 22%